The Book Review Blog for

#utopYA2015 Sessions, Part 3

Hi Everyone! Today I’m here to talk to you about some of the panels at utopYA2015! This is to help you know what you want to attend before you arrive by finding out now which panels are right for you. . If you don’t have tickets to the con yet, you need to get them NOW because you only have a few more days to buy! Go here to visit the Eventbrite page and purchase your tickets to utopYA, the workshops, and its related events!

Friday 11am

The Rise of Steampunk

Moderators: Chris and Leah Lee

What can you expect to learn?

From sub genre of literature to cutting edge maker fairs, the steampunk movement can be seen in literature, cosplay, inventions and conventions around the globe. Whether building time machines, creating alternate histories or busting fashion and moral codes of conduct, the popularity of steampunk continues its epic rise….but why? And what is to come? Find out more in this sure-to-be-packed panel.

For: All

Time for Serials

Speakers: Julia Crane, Lizzy Ford, Rachel Higginson, Ella James, Misty Provencher

What can you expect to learn?

Serials, full-length stories delivered to the readers in short-form chunks more frequently than traditional novels or novellas, have turned housewives into full-time authors living the dream. In this panel we talk about the pros and cons of the serial series, how long should they be, should they have cliff hangers, how to market them creatively and more.

For: Those new to serials

Your 1st Book Signing

Moderator: Kelly Lynne

Speakers: Chanda Hahn, A.G. Henley, Sarah Ashley Jones, Michelle Madow

What can you expect to learn?

You did it. You published your first book, and now you’re ready to take your book on the road and meet your readers and sign some autographs. But wait, what if no one shows up? What if you forgot something?
It’s time to make your checklist – are you ready for your first book signing? How do you know? What do you do? What do you bring? What do you need at your table to help you stand out? How do you keep track of the fans after the signing?
This panel was one of our most requested by new authors out there, and it will answer all of these questions and more so that you can breathe easier and walk into your first signing with confidence.

For: Beginners; Those who are having their first book signing at utopYA or soon after.

Friday 12pm

How to Format an E-book

Moderator: Elizabeth Kirke

Speakers: Nadege Richards, Donna Dull/Elizabeth Sharp

What can you expect to learn?

For those writers out there looking to format your ebooks the right and/or best way, this session will  walk you through formatting on multiple pltaforms – Smashwords, Amazon, B&N, etc.

Front and back matter, acknowledgements, legal mumbo jumbo, table of contents, font choices, book layouts, chapter breaks, and more are covered in this vital session.

For: Beginners

Online Book Sales and Marketing 101

Moderators: Mary Ting and Bella Roccaforte

Speakers: Cambria Hebert, Ella James

What can you expect to learn?

In this panel session, you’ll discover:
* How to pick the right categories for you to make the best-seller lists.
* How to use tags properly.
* How to hit the Top Rated List without much effort and minimal sales.
* What to do once you make rank and best seller lists — how to give your marketing longer legs for more sales.
* The value of Reviews.
* The power of Pricing.
* Should you Advertise. If so, when and where?

For: Beginner, Advanced

What to Look for in a Beta Reader

Moderator: Kallie Ross

Speakers: S.M. Boyce, Crystal Bryant, Gaby Robbins, Rebecca Donovan

What can you expect to learn?

“What the heck is a Beta Reader and why do I need one…or five?”
A beta reader, also known as a pre-reader or critiquer, is a non-professional reader who reads a written work, generally fiction, with the intent of looking over the material to find and improve elements such as grammar and spelling, as well as suggestions to improve the story, its characters, or its setting. Beta reading is typically done before the story is released for public consumption. Beta readers are not explicitly proofreaders or editors, but can serve in that context.
Elements highlighted by beta readers encompass things such as plot holes, problems with continuity, characterization or believability; in fiction and non-fiction, the beta might also assist the author with fact-checking.
This session will help you give you tips on finding and keeping quality beta readers you can trust with your work.

For: Beginners; Those who haven’t used beta readers

Remember to visit the other official bloggers to learn about the other fantastic utopYA2015 panels!

A Book Vacation
Book Junkie
Jo Michaels